Nike’s logo is a definition of speed and fastness. Though this depends on the product, the Swoosh logo is mainly a right-sided tick mark. Nike’s upper sportswear and sweatshirt have its logo on the upper right side near the collar bone. Some sweatshirts also have a big swoosh in the center. Some shoes are stylized versions of the tick. A shoe can have a tick on the right, left side, or in any other position. Every Nike shoe is designed in symmetry. The logo is usually placed on both sides of the shoe, near the shoelace, and in front.

Evolution of Nike:-

Nike started as Blue Ribbon Sports in 1964. BRS in typography was the primary logo. Phil Knight and Bill Bowerman started this company. Later this company changed its identity to Nike. Carolyn Davidson designed Nike’s iconic Swoosh, was selected after 17.5 hours of work, and was paid $35, roughly $2 an hour. In 1971, the logo of the Swoosh, along with the typo Nike in a cursive font. After seven years, in 1978 Futura Bold designed the logo into a more geometrical design with capital letters. By the late 80s, Nike introduced its motto “Just Do It!” inspired by a serial killer’s last words. During this time, Nike started endorsing athletes such as Michael Jordan and changed its logo by putting it inside a box. The current logo was designed in 1995 and only has a Swoosh. This swoosh stands for speed and athleticism

How to identify a fake Nike?

Nike is the largest supplier of athletic shoes. It is a global brand with more than 100 million consumers worldwide. Many fraudulent businesses run under Nike’s name, bringing fake products into the market. There are many ways to identify a fake Nike product. ..

Conclusion:

Nike is a multinational brand that is endorsed by many celebrities across the globe. This company brings out the best products in the market. Apart from footwear, Nike produces apparel, sports equipment, and accessories. The United States is the biggest market for Nike, as 40% of global revenue is made in this country annually. With a $32 billion annual profit, this company is named after the Greek Goddess of Victory and will surely be proud of its triumph. But a luxurious trendsetter brand with more than 300 stores in the USA. The journey Phil Knight and Bill Bowerman saw, from Blue Ribbon Sports to Nike, has brought the world under their feet. Nike has a massive trade with global access, and to make this company reaches out to the audience, Nike has kept its symbol simple. The Swoosh symbol represents swiftness, speed, and fastness. This tick is also known as the Nike tick and Nike check. The side of the Nike tick depends on the product. Nike tick is usually on both sides, and the tick is always on the right side or in the center for clothes. Many shady businesses sell fake Nike products in the market. Beware of such dealers and always make purchases from a trusted source. ..

Nike is a company that has been around for a long time and has a lot of fans on both the left and the right. Some people love Nike because of their quality products, while others find them to be too expensive.

Nike’s footwear has a smoosh logo on both sides of the shoe. This logo is typically found on sneakers, but can also be found on other Nike products such as clothing and accessories.

Nike designed the Smoosh logo for their Nike Air Force 1 sneakers.

The logo of the Smoosh company is inspired by the wings of the Greek goddess of victory, Athena. The logo consists of a blue and white gradient, with a green “S” in the center. The gradient is meant to represent speed, fastness, and swiftness.

Nike has changed its logo at least nine times since it was founded in 1964. ..

Nike has changed its logo five times. The first logo was called BRS, Blue Ribbon Sports, and it was changed in 1971, 1978, 1985, and 1995. Nike’s current logo is the most recent one. ..